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Privacy Policy

Last Updated: 18 June 2026

At Furrytato, we believe trust is part of the relationship - with you, and with the little ones you shop for. This Privacy Policy explains what information we collect, how we use it, and the choices you have. We've written it to be as clear and human as possible, because you deserve to know exactly how your information is handled.

Who We Are

Furrytato is an e-commerce store dedicated to pets and the people who love them. We sell products for pets and ship to customers primarily in the United States and internationally.

When this policy refers to "Furrytato", "we", "us", or "our", it means the Furrytato store and its operators. If you have any questions about this policy, you can reach us at:

 

📧 Email: support@furrytato.com

🌐 Website: www.furrytato.com

Information We Collect

We only collect what we genuinely need to serve you well.

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Information you give us directly

When you place an order, create an account, sign up for our newsletter, or contact us, you may provide:

  • Your name

  • Email address

  • Shipping and billing address

  • Phone number

  • Payment information (processed securely — we do not store your full card details)

  • Any messages or notes you send us

Information collected automatically

When you visit our website, certain information is collected automatically, including:

  • Your IP address and approximate location

  • Browser type and device information

  • Pages visited, time spent, and clicks (via cookies and tracking technologies)

  • Referring website or source (e.g. a social media ad or search engine)

  • Purchase history and browsing behaviour on our site

Information from third parties

We may receive information about you from third-party platforms we use to run our business, such as:

  • Wix & Zendrop - our e-commerce platform, which processes orders and stores customer data on our behalf

  • Payment processors (e.g. Wix Payments, PayPal) - for transaction verification

  • Meta (Facebook/Instagram) - if you interact with our ads or social media pages

  • Google - through Google Analytics or Google Ads, if applicable

  • Email marketing tools (e.g. Klaviyo or Mailchimp) - if you subscribe to our emails

How We Use Your Information

We use the information we collect to:

  • Process, fulfil, and ship your orders

  • Send you order confirmations, shipping updates, and tracking information

  • Respond to your questions, requests, or complaints

  • Send you marketing emails or promotions - only if you have opted in

  • Improve our website, products, and overall customer experience

  • Detect and prevent fraud or unauthorised activity

  • Comply with applicable legal obligations

  • Run targeted advertising on platforms like Meta or Google, based on your browsing or purchase behaviour (you can opt out - see Section 7)

 

We do not sell your personal information to third parties. Ever.

Cookies & Tracking Technologies

Our website uses cookies and similar tracking technologies. Cookies are small text files stored on your device that help us understand how you use our site and improve your experience.

 

We use the following types of cookies:

  • Essential cookies - necessary for the site to function (e.g. keeping items in your cart)

  • Analytics cookies - help us understand how visitors use our site (e.g. Google Analytics)

  • Marketing cookies - used to show you relevant ads on other platforms (e.g. Meta Pixel, Google Ads)

  • Preference cookies - remember your settings and choices

 

You can control or disable cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of our website. You may also opt out of personalised advertising by visiting the Digital Advertising Alliance at www.aboutads.info or the Network Advertising Initiative at www.networkadvertising.org.

Sharing Your Information

We share your information only where necessary to run our business and serve you. This includes:

  • Fulfilment partners and suppliers - to process and ship your order (your shipping address and name are shared with our logistics partners)

  • Wix - as our e-commerce platform, Wix handles order processing and data storage. View Wix's Privacy Policy at www.wix.com/legal/privacy

  • Payment processors - to authorise and complete transactions securely

  • Email marketing platforms - to send you communications you've opted in to

  • Advertising platforms (Meta, Google) - to run targeted ad campaigns, using anonymised or hashed data where possible

  • Legal authorities - if required to do so by law, court order, or to protect the rights and safety of our customers or business

 

All third-party service providers we work with are required to handle your data securely and in accordance with applicable privacy laws.

Data Retention

We retain your personal information for as long as necessary to fulfil the purposes outlined in this policy, including to process your orders, resolve disputes, comply with legal obligations, and improve our services.

  • Order and transaction data is typically retained for up to 7 years for accounting and legal compliance purposes.

  • Marketing data (e.g. email list subscriptions) is retained until you unsubscribe or request deletion.

  • Account data is retained for as long as your account is active or as needed to provide services.

Your Rights & Choices

You have rights over your personal information. Depending on where you are located, these may include:

  • The right to access the personal information we hold about you

  • The right to correct inaccurate or incomplete information

  • The right to request deletion of your personal data (subject to certain legal exceptions)

  • The right to opt out of marketing communications at any time — use the unsubscribe link in any email, or contact us directly

  • The right to opt out of the sale or sharing of your personal information (we do not sell data, but if applicable under your local law, you may exercise this right by contacting us)

  • The right to data portability — to receive a copy of your data in a usable format

 

To exercise any of these rights, please contact us at support@furrytato.com. We will respond within 30 days.

California Residents - CCPA Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

  • The right to know what personal information is collected, used, shared, or sold

  • The right to delete personal information we hold about you

  • The right to opt out of the sale of your personal information - we do not sell personal information

  • The right to non-discrimination for exercising your privacy rights

 

To submit a request under the CCPA, please contact us at support@furrytato.com with the subject line "CCPA Privacy Request". We will verify your identity and respond within 45 days.

Children's Privacy

Our website and services are not directed at children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with their personal information, please contact us and we will delete it promptly.

Data Security

We take the security of your information seriously. We use industry-standard measures to protect your data, including:

  • SSL encryption on our website (look for the padlock in your browser)

  • Secure payment processing through PCI-DSS compliant providers

  • Limited access to personal data within our team on a need-to-know basis

 

No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security. However, we are committed to doing everything reasonably within our power to protect your information.

Third-Party Links

Our website may contain links to third-party websites (for example, social media pages or external blogs). This Privacy Policy does not apply to those sites. We encourage you to review the privacy policies of any third-party sites you visit.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we do, we will update the "Last updated" date at the top of this page. For significant changes, we may also notify you by email or with a notice on our website.
Your continued use of our website after any changes constitutes your acceptance of the updated policy.

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